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When It’s Not a Font
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More Than Magic.png
Funky.png
I know there are similar fonts like, Funkydori or Candice but I'm curious what exactly is this.

Are these the same font or 2 similar scripts?

I found this on a new Target line called More Than Magic branded by Collins.
asked by (57 points)

1 Answer

+1 vote

I believe the first is lettering. Every letterform is unique. The second is not quite so sophisticated. It uses caps from Duckie and a modified lowercase from Ekamai, shown below, along with other similar fonts:


Ekamai

 


Quinella

 


Crema

 


Sugar Pie

 


Aspic

answered by Moderator (12.7k points)
0
Wow you nailed. However if you look at the a in Ekamai its exactly the same as the a and g in "magic" in the logo. So the logotype is modifted Ekamai. Thanks! Also great to learn about new fonts.
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Ah, you’re right. I think they did a much better job with Ekamai on the logo than in the other example. If you have a moment, please share your original images on Fonts In Use. It would be our first use of Ekamai or Duckie!

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Yes, will do. Funny, I check Fonts In Use first and noticed both fonts nowhere to be found.
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Just added them, thanks to your inquiry.
0

0
Since you're on a roll, any idea what the serif font is?  : )
0

That is Voltaire, which I find to be a bit of trainwreck.

0
Huh, that is a weird pairing. You are the jedi master of font identification.
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I uploaded on Fonts In Use, thanks for your help!
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The a in Ekamai is not the same as the a in magic. Not the g either.
0
You're correct. It looks like a modified version of Ekamai.

My eyes are playing tricks on me, but I do now see the subtle and not so differences in curves.
0
Yes, they very likely started with Ekamai and altered it. There are just too many similarities and no other font that comes close.
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